6 August 2019
As the team worked with Anyaa Foods, our mission was to elevate the brand through a comprehensive branding strategy. Our expert team collaborated closely to craft a distinct brand identity, spanning captivating website design, impactful brochures, enticing food packaging, engaging social media campaigns, and more.
In response to the client's request for distinctive product packaging, the team devised a compelling strategy. After careful consideration, we chose to incorporate the color black, allowing other elements to vividly stand out. The primary objective was to capture customer attention when the products are displayed on grocery store shelves in the future. Additionally, the team infused the packaging with playful elements and engaging content, aligning it seamlessly with the brand's unique style.
We were entrusted with the task of enhancing the existing website. We conducted numerous brainstorming sessions to create a well-structured framework for writing content and designing images. Through extensive research, we developed informative and engaging website content. The images were carefully curated to align with the brand's identity, ensuring a seamless and visually appealing website. Our goal was to create a user-friendly experience that showcases the brand's essence and captivates visitors.
The product brochure we crafted for Anyaa Foods serves as a comprehensive catalogue, providing all the necessary information about the products. Our designers opted for a light beige color scheme, purposefully chosen to enhance the vibrancy of the products. The content was thoughtfully simplified, ensuring ease of understanding and accessibility. Through this well-designed brochure, customers can explore and discover everything they need to know about the products in an engaging and visually appealing manner.