6 August 2019
Lumicon, our client, sought our expertise in enhancing their social media presence (Facebook and Instagram), product packaging, corporate profile, and various creative brand-related tasks. We embarked on a comprehensive journey to elevate their online image and deliver innovative solutions for their branding needs.
Our team initiated the project by strategizing Lumicon's social media presence, leveraging our creativity to design engaging posts from scratch. Additionally, we crafted visually appealing packaging for Lumicon wires. We also undertook diverse tasks, including designing company bags, corporate brochures, standees, and flexes, providing comprehensive solutions to fulfill Lumicon's branding requirements across various mediums.
Before crafting the posts, our team conducted a thorough competitor analysis to devise an effective strategy for Lumicon. We created engaging content highlighting the wires and cables, presenting their features in a creative and relatable manner. The posts were designed with simplicity to resonate with the target audience. To further connect with customers, we incorporated festival-themed posts, enhancing relatability. Our goal was to elevate Lumicon's brand presence, reaching new heights by delivering captivating and informative content that would leave a lasting impression on their audience.
The client desired a compact packaging solution capable of holding numerous wire samples. Our team faced the challenge of creating a minimalistic and modern design that aligned with the company's brand identity. After extensive brainstorming, we developed a foldable box with multiple sections for the samples, ensuring it remained compact and travel-friendly. The design maintained simplicity while incorporating the brand colors, resulting in an aesthetically pleasing and functional packaging solution.
The client tasked us with designing flexes for various locations. Our team meticulously crafted flex designs tailored to each space, ensuring relatability and prominence of the wires and cables. Similarly, for the standee, we prioritized simplicity while highlighting the slogan and products effectively. Our designs aimed to capture attention, deliver the brand message, and showcase Lumicon's offerings prominently.